# Christof Appel

> Christof Appel is a PGA golf professional and coach based in Victoria, British Columbia, Canada, and the co-founder of Occam Golf, software that helps golf pros and golf facilities run thriving businesses. Originally from South Africa, he has worked as a marketing and strategy consultant (clients include Google, Nike, Toyota and Deloitte), founded a youth magazine, launched a sports media startup in Silicon Valley, and spoken professionally for over a decade.

## Pages
- [Home](https://christofappel.com/): introduction, latest posts, links and clients
- [About](https://christofappel.com/about/): full background and quick facts
- [Posts](https://christofappel.com/posts/): weekly notes and videos on golf, coaching, business, learning and life
- [RSS feed](https://christofappel.com/rss.xml)

## Golf
- PGA member coaching at The Golf Performance Project (https://thegolfproject.ca/) in Victoria, BC, especially competitive amateurs and juniors aiming to play college golf
- Winner of several mini tour events; has competed on the Sunshine Tour, Asian Tour and PGA Tour Canada
- Golf coaching website: https://christofappelgolf.com

## Business
- Co-founder, Occam Golf (https://occam.golf/): golf lesson scheduling, coaching and business software for golf pros and facilities
- Consulting background in product development, strategy, marketing and revenue growth
- Professional speaker; youngest finalist at the World Championship of Public Speaking

## Elsewhere
- X / Twitter: https://x.com/ChristofAppel
- YouTube: https://youtube.com/@christofappel
- Instagram: https://instagram.com/christofappel
- LinkedIn: https://linkedin.com/in/christofappel